Is visual design the same as UI?
Hey Tom,
No, while UI and visual design are concerned with the visual appearance of the web page, they are two different domains that generally require two different people to work on. Visual design is more inclined towards the technical details of the elements visible on the page. For example, whether the page is balanced or has symmetry in elements. On the other hand, UI deals with the aesthetics of each element and how it will look to the user.
To know more about visual design and an in-depth understanding of each visual design aspect, follow this guide on complete visual design and get valuable insights.
Visual Design as a Component of UI:
Visual Design: In the context of UI, visual design refers specifically to the visual aspects of the interface, such as colors, typography, icons, and imagery. UI (User Interface): UI, in this context, includes visual design as one of its components, along with interaction design, information architecture, and other elements that make up the overall user experience.
Visual Design: Visual design primarily deals with the aesthetics of a product, focusing on creating visually appealing layouts, color schemes, and typography. It aims to evoke certain emotions or convey a specific brand image through the use of visual elements.
UI Design (User Interface Design): UI design encompasses a broader scope than visual design. It includes not only the visual aspects but also the interactive elements of a product. UI designers are concerned with creating interfaces that are intuitive, easy to use, and provide a seamless user experience. This includes designing interactive elements such as buttons, menus, and navigation systems, in addition to the visual aspects.